BYD Expands Global Footprint with New EV Assembly Facility in Cambodia and Ongoing Investment in Southeast Asia
In a strategic move to bolster its presence in Southeast Asia, BYD, El reconocido vehículo eléctrico (EV) fabricante, ha anunciado planes para construir una planta de montaje en Camboya. La instalación, se espera tener una capacidad de producción anual de 20,000 vehículos, atenderá al mercado interno al tiempo que atiende la demanda internacional, Según el primer ministro camboyano Hun Manet.
El primer ministro Hun Manet recurrió a la plataforma de redes sociales X para compartir detalles de su reunión con Liu Xueliang, El gerente general de la división de ventas de automóviles Asia-Pacífico de BYD. La publicación incluyó varias imágenes, Proporcionar una actualización visual sobre la asociación entre Camboya y el fabricante de automóviles chino.
La entrada de BYD en Camboya se remonta a 2020, marcado por el establecimiento de su primer centro de ventas de automóviles de pasajeros en la capital, Phnom Penh. Desde entonces, La compañía ha introducido múltiples vehículos de energía nuevo (NEVADA) models to the Cambodian market. Notablemente, in August 2022, BYD launched the Atto 3(BYD Yuan Plus), conocido como el Yuan Plus en China, further solidifying its commitment to the region.
Southeast Asia is a key focus area for BYD, with the company already operating a manufacturing facility in Thailand. En julio 4, BYD celebrated the inauguration of its Thai plant, a milestone event where the company’s 8 millionth NEV rolled off the production line. This plant, con una capacidad anual de 150,000 vehículos, stands as BYD’s first wholly-owned overseas passenger car manufacturing site and its first in Southeast Asia.
Indonesia is another Southeast Asian country where BYD intends to deepen its investment. The company is planning to build a new plant with an annual production capacity matching that of its Thai facility—150,000 vehicles. As reported by Indonesia’s Chief Economy Minister Airlangga Hartarto in January, BYD is set to inject $1.3 billion into the Indonesian project.
Luhut Panjaitan, Indonesia’s Coordinating Minister for Maritime Affairs and Investment, confirmed in a March 19th Instagram post that BYD intended to commence construction of the Indonesian factory in July. According to Panjaitan, BYD expressed strong interest in the Indonesian market, with ambitions to initiate commercial production at the new manufacturing site by early 2026.
These developments underscore BYD’s aggressive expansion strategy in Southeast Asia, reinforcing the company’s position as a leading player in the region’s growing EV sector. By establishing robust manufacturing capabilities across key markets, BYD is well-positioned to capitalize on the increasing demand for sustainable transportation solutions.
