Jetour Zhongheng: Los SUV híbridos de lujo de Chery rivalizarán con Jeep y Land Rover
Sub-marca de Chery Jetour está listo para redefinir el segmento de vehículos todoterreno con una nueva serie de híbridos de lujo fuera de carretera. El tan esperado lanzamiento, nombrado Jetour Zhongheng (Jietu Zhongheng), will take place at a product launch conference on Enero 22. Aquí está todo lo que sabemos hasta ahora.
Gigantes desafiantes de la industria: Jeep y Land Rover
Jetour’s ambitious new lineup is designed to rival iconic brands like Jeep y Rodante. Con el modelo inicial dirigido al Tanque 700, La serie tiene como objetivo establecerse como líder en el mercado todoterreno híbrido.
Para solidificar su posición, Jetour ha registrado tres marcas comerciales:
- Jetour G900
- E -nurn g700
- Jetour F700
These models will form the backbone of Jetour’s luxury off-road segment, Reforzando su ventaja competitiva.
A Legacy of SUVs and Off-Road Excellence
Fundado en 2018, Jetour se especializa en SUV, ofreciendo una combinación de motor de combustión interna (HIELO) y Vehículos eléctricos híbridos enchufables (PHEV). Según Li Xueyong, Deputy General Manager of Automóvil Chery, Jetour planea lanzar:
- 4 light off-roaders
- 3 strong off-road models
- 1-2 luxury off-roaders
This new luxury series aligns with Chery’s broader vision of positioning Jetour alongside leading global brands.
Collaboration and Cutting-Edge Technology
Jetour leverages Chery’s advanced off-road technology and gains insights from Luxeed, a joint venture between Chery and Huawei. This partnership reflects Jetour’s commitment to building a high-end brand image, aligning with global standards of luxury and performance.
Unlike its competitor Tanque, which offers a mix of ICE and PHEV models, Jetour’s new lineup will focus exclusively on nuevos vehículos de energía (NEVs). The emphasis on hybrids underscores the brand’s dedication to sustainability and innovation.
A Glimpse into the Future
Jetour’s move into the luxury hybrid off-road segment highlights Chery’s broader aspirations. As Chery is also a joint venture partner of Jaguar Land Rover (JLR) en China, it plans to introduce a Freelander brand using its E0X platform. This collaboration further cements Chery’s expertise in premium vehicle manufacturing.
The unveiling on Enero 22 is expected to provide more details about the Jetour Zhongheng series, including the debut of its first model and possibly a sneak peek of future designs.
Jetour’s Current Lineup
A partir de ahora, Jetour offers a range of small and medium-sized SUVs powered by both ICE and PHEV technologies. With the addition of the luxury off-road lineup, Jetour is poised to expand its footprint in the global SUV market.
Stay tuned for updates from the January 22 press conference, where Jetour will showcase its vision for the world’s leading hybrid off-road brand.
Auto en China